Cincinnati Home Office: 877-523-3231   |   Agent Secure Site


The Unity Financial Life Insurance Company Board of Directors has elected Jay Hardy to be the company’s President and Chief Operating Officer. He previously held the title of Executive Vice President.

Tom Hardy, who continues as Chairman and CEO, stated that he was very pleased with the action by the Board. He noted that Jay has been a Board member since 2001 and has been a full time officer for almost seven years. Jay Hardy’s growing responsibilities are a part of Unity Financial’s established succession plan.

Unity Financial, based in Cincinnati, Ohio, is a leader in the pre-need funeral funding market and the irrevocable funeral trust market. Unity Financial serves the market nationally, with licenses in forty-seven jurisdictions. It has been recognized by Inc. Magazine for the last six years as the fastest growing privately owned life insurance company in America. 2014 is the Company’s 50th Anniversary.

Simple Solutions. Demonstrated Strength. Exceptional Value.